“Data is the new oil” is perhaps one of the most popular catchphrases highlighting the importance of data.
The metaphor is, admittedly, a bit inaccurate, but it paints a picture of our collective online footprint concerning the global economy and our digital lifestyle.
But how much data is created every day? Frankly, there is no definitive answer to this basic question. The Googles, Amazons, and Facebooks of the world could not keep count even if they wanted to.
Luckily, we can advance our knowledge of the data-driven world with the fascinating statistics and facts below.
How Much Data Is on the Internet + More Stats: Editor’s Choice
- The amount of data in the world was estimated to be 44 zettabytes at the dawn of 2020.
- By 2025, the amount of data generated each day is expected to reach 463 exabytes globally.
- Google, Facebook, Microsoft, and Amazon store at least 1,200 petabytes of information.
- The world spends almost $1 million per minute on commodities on the Internet.
- Electronic Arts process roughly 50 terabytes of data every day.
- By 2025, there would be 75 billion Internet-of-Things (IoT) devices in the world
- By 2030, nine out of every ten people aged six and above would be digitally active.
How Big Is Big Data
1. By 2025, there will be 175 zettabytes of data in the global datasphere.
The rate at which we create information has been growing for years at a more-or-less predictable rate. As such, we can get a decent idea of how much data will exist in the world a few years from now.
The relevant data stats agree that there should be around 175 zettabytes of data by 2025. It’s a number that’s hard to envision! But as you read on, you’ll get a better idea of its scope.
And with countless advanced technological devices available now, processing these massive amounts of data is not impossible. Quantum computers are among these technologies, which work a thousand times faster than traditional computers.
2. In 2018, more than 2.5 quintillion bytes of data were created every day.
The digital world had been generating jaw-dropping amounts of data. It was the year when people used over 3.1 million gigabytes of internet data, and mined 1.25 new bitcoins every minute.
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3. The amount of data in the world was estimated to be 44 zettabytes at the dawn of 2020.
A zettabyte is 1,000 bytes to the seventh power. In other words, one zettabyte has 21 zeros.
Such an insane number was attainable by adding up the total amount of data generated each day by social media sites, financial institutions, medical facilities, shopping platforms, automakers, and many other activities online.
4. At the beginning of 2020, the number of bytes in the digital universe was 40 times bigger than the number of stars in the observable universe.
The exponential growth of big data is difficult to perceive. That said, some comparisons can really put it into perspective.
There were 40 times more data present in the digital realm at the beginning of 2020 than observable stars in the universe.
5. By 2025, the amount of data generated each day will reach 463 exabytes globally.
For those who don’t know, an exabyte is 1,000 bytes to the sixth power. The estimated amount of data on the internet created daily will be 463 exabytes in 2025.
To add to the amazement, all the words ever spoken by humans fit into only 5 exabytes.
6. Google, Facebook, Microsoft, and Amazon store at least 1,200 petabytes of information.
There are unbelievably 1,200 petabytes of information that Google, Microsoft, Amazon, and Facebook store. Although this number sounds amazing, all the data across the rest of the Internet put it to shame.
In all likelihood, these industry leaders will increase the amount of data on their websites even more.
Data-Generating Activity Online
7. As of July 2020, there were over 4.8 billion internet users in the world.
In other words, nearly 60% of all the people on the planet at that time were digitally active. The internet penetration rates in North America and Europe were around 90%.
But the largest group of people on the Web came from Asia, comprising just over 50% of overall traffic.
Africa, the planet’s second-most-populous continent, has been exhibiting the fastest growth, with a growth rate of 12,441% from 2000 to 2020.
With these statistics in mind, it is no wonder that the amount of data created daily is getting increasingly harder to comprehend.
8. 80% of online content is available in just one-tenth of all languages.
One of the many reasons billions of people are still offline is that they struggle to find the content they can understand.
So, despite its massive expansion, the growth of data on the internet has not been diverse enough to accommodate everyone.
9. Google handles a staggering 1.2 trillion searches every year.
At the moment, Google stands as the undisputed leader in the realm of Internet searches. Every year, 1.2 trillion searches take place thanks to Google.
Of course, Google didn’t start out with such wild numbers. Given how much data is on the Internet now compared to the earliest 2000s, it never could.
But it enjoyed outstanding search volume growth YoY (especially in its younger years), and the amount of data online grew along with it. If you’re interested in tapping into the field, here are some of the best data science books to get you started.
10. Despite processing just 6.62% of all searches in the US, Bing makes almost $5 billion in ad revenues.
While obtaining the amount of data generated by Google daily is still a pipedream, Microsoft’s search engine has yet to fade into oblivion.
Apple devices may have switched back to Google, but Bing has been the default search engine of most internet properties and hardware pieces that Google could not control.
Bing’s story emphasizes the intriguing monetary value of data generated daily in the eyes of marketers.
11. There were 71.5 billion apps downloaded worldwide in the first half of 2020.
This stat highlights the growth of data generated each day by apps downloaded from Google Play Store and App Store.
Google Play Store had 52.3 billion total downloaded apps during the said period while App Store had 18.3 billion.
While the available data presented only the first half of the year, the figures indicate that global app downloads from both stores have surpassed half of that in 2019.
12. The world spends almost $1 million per minute on commodities on the Internet.
Online shopping is becoming the norm with every passing day given the above data. The documentation of a buyer’s online journey, from the initial site visit to purchase makes every purchase contributes to how much data is created every day.
Meanwhile, here are some more every-minute numbers that show just how much information is on the Internet. For example, there are around a million views on Twitch per minute.
Approximately 41.6 million messages are sent on Snapchat and Facebook Messenger. Moreover, a million people log into Facebook every minute.
13. In 2020, roughly 306.4 billion emails were sent and received each day.
Be it in the workplace or for personal purposes, emails are a very popular communication medium.
When the COVID-19 pandemic hit the globe in 2020, forcing many companies worldwide to move their offices to homes, online communication became even more significant.
With nearly 306.4 billion emails sent and received per day last year, emails are undeniably a key indicator of information growth.
14. Almost 5 billion videos on Youtube are watched every day.
Looking at the data generated every day by YouTube, we can see that the video platform receives a lot of attention. In fact, people view a whopping 5 billion Youtube videos every single day.
15. In 2019, nearly 695,000 hours of Netflix content were watched per minute across the world.
This number was just 266,000 in 2018. This statistic represents the growing love of internet users for media streaming.
Considering the rise of the company’s share of the total amount of data in the world in 2019, Netflix has further cemented its position as a staple of the cinema viewing experience.
16. Netflix released approximately 2,769 hours of original content in 2019.
In the hope of preserving its market share, Netflix does what it can to boost the movie and TV show data created every day.
To that end, the streaming giant added approximately 2,769 hours of original movies, TV shows, and other productions.
As a matter of fact, Netflix’s content output increased dramatically in just a short span of time. From $1.4 billion in 2016, this has skyrocketed to nearly $10 million in 2019.
17. Four petabytes is the estimated amount of new data being generated by Facebook daily.
Instagram’s parent company is still growing on its own. In fact, its number of active users has been on an upward trend since Q1 2011.
As of Q1 2020, around 1.8 billion people logged on to the most popular social networking site every 24 hours. It is safe to presume that the amount of data created on Facebook every day will not go down any time soon.
18. Every 24 hours, 500 million tweets are published on Twitter.
Despite the microblogging site’s character limit, that number still translates to an enormous amount of big data generated daily.
Twitter may not have seen a steady rise of monthly active users since 2019, but the service is still America’s favorite social media, apart from the Facebook-owned brands.
19. Snaps created on Snapchat reached over 210 million each day in 2020.
The initial prediction that Snapchat usage would not recover in the coming years was indeed false. After suffering in 2019, the platform was able to bounce back and increase its amount of data and use generated daily per person in 2020.
In the first quarter of 2020 alone, the number of snaps created on Snapchat reached a whopping 210+ million per day.
20. Global Instagram users surpassed the 1 billion mark in 2020.
It seems that Snapchat is not the only one making breakthroughs, but so does Instagram. The photo- and video-sharing social networking service had a big year.
In 2020, the number of people using the app worldwide did not only reach the 1 billion mark but even surpassed it. This notable rise in the number of users helped boost Instagram’s daily user data production.
21. 18.7 billion text messages are sent every day worldwide.
Apart from emails, texting is one of the most frequent activities happening online. Based on statistics, the amount of text data created every day across the globe is more than 18 billion. One-third of this number, or 6 billion SMS, is sent in the U.S. daily.
22. 20% of online users watched a live stream of other people playing games in 2020.
Game streaming has become a global phenomenon, attracting over 1 billion internet users. As of January 2020, 20% of internet users watched live streams of other players every month, up by 7% from 2019.
The amount of data generated daily by passive and active gaming enthusiasts has been ballooning as a result.
23. Nearly 1 in 4 American adults owns a smart speaker.
Smart speaker ownership in America grew tremendously from roughly 119 million in 2019 to a staggering 157 million in 2020.
In all likelihood, the daily US data production will steadily grow as more and more people warm to IoT devices.
24. Electronic Arts process roughly 50 terabytes of data every day.
Gaming has been a budding industry for decades, with an ever-expanding user base. So how much data does gaming use?
It’s difficult to estimate, but some gaming giants, such as EA, have their own data wrangling. Apparently, EA receives around 50 terabytes of fresh data every single day.
What Factors Will Further Accelerate Data Generation
25. 5G can increase data transmission speed by up to 100 times and decrease latency from about 20 milliseconds to one millisecond.
In the future, where the adoption of the 5G cellular connection is pervasive, the amount of data produced daily will be nothing short of unfathomable.
Imagine how much content you would consume if you could download an entire TV series season in less than a minute.
Right now, 31.4 gigabytes is the average amount of data used per month worldwide. But the arrival of 5G technology has already driven up smartphone data usage dramatically in the areas where it is available.
As of July 2020, the average 5G customer in South Korea used 26.9 GB per subscription. Such data usage is more than 2.6 times what typical 4G subscribers consume.
Faster internet speeds will almost certainly cause the amount of data created daily to skyrocket.
26. By 2025, there will be 75 billion IoT devices.
Presently, there are more than 26 billion of them. The year 2019 saw the shipment of about 180 smart speakers every 60 minutes.
In 2018, only 67 voice-first devices were shipped per minute. Judging by all the data available, the upward trend will continue.
If you can’t work out how much data is created every day, you should better learn about and get used to zettabytes and yottabytes.
The proliferation of IoT products will flood the digital universe with pieces of data never before available.
Compared to the current data generated each day, more frequent conversations between connected hardware will form colossal mountains of insightful information since IoT devices automatically produce a digital footprint.
27. By 2030, 90% of the population older than six will be online.
With the aid of 5G networks and IoT devices, worldwide internet penetration will continue to surge. One estimation has revealed that, in January 2019, there were more than one million new users every day, which was a historical fact. Naturally, it translated to a greater amount of data generated daily.
How Much Data Is Created Every Day: Key Takeaways
Knowing the amount of data created every day means nothing if we do not know how to use it strategically. Like oil, data itself has little intrinsic value.
Instead, what really matters is the actionable insights that we can learn from it. Seeing how much data is on the Internet and how much is added daily, we certainly have a lot to gain from harnessing it correctly.
Frequently Asked Questions
How much content is created every day?
Every day, we create roughly 2.5 quintillion bytes of data. With the growing popularity of IoT (Internet of Things), this data creation rate will become even greater.
How much data does Google process every day?
Google processes more than 20 petabytes of data every day. This includes around 3.5 billion search queries.
How much data is in the world?
There are approximately 44 zettabytes of data in the world in 2020. Given how much data is created every day, there will likely be 175 zettabytes by 2025.
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How much data do we create every day the mind blowing stats everyone should read? ›
The Mind-Blowing Stats Everyone Should Read. The amount of data we produce every day is truly mind-boggling. There are 2.5 quintillion bytes of data created each day at our current pace, but that pace is only accelerating with the growth of the Internet of Things (IoT).How much data does 2022 make a day? ›
2.5 quintillion bytes—that is how much data is created every day in 2022.How much data does one person generate? ›
1.7MB of data is created every second by every person during 2020. In the last two years alone, the astonishing 90% of the world's data has been created. 2.5 quintillion bytes of data are produced by humans every day. 463 exabytes of data will be generated each day by humans as of 2025.How much data is being created every second? ›
A single person creates 1.7 MB of data every second. Depending on the field, 94%–99.9% of data is digital. 85% of data is actually copies of other data. Amazon owns 1.4 million servers.How much data is created every day? ›
How much content is created every day? Every day, we create roughly 2.5 quintillion bytes of data. With the growing popularity of IoT (Internet of Things), this data creation rate will become even greater.Is 1GB data enough for a day? ›
1GB (or 1000MB) is about the minimum data allowance you're likely to want, as with that you could browse the web and check email for up to around 40 minutes per day. That's still not much, but should be fine for lighter users.How much data is the Internet? ›
Eric Schmidt, the CEO of Google, the world's largest index of the Internet, estimated the size at roughly 5 million terabytes of data. That's over 5 billion gigabytes of data, or 5 trillion megabytes. Schmidt further noted that in its seven years of operations, Google has indexed roughly 200 terabytes of that, or .How much data does the average person use 2022 monthly? ›
Monthly household broadband consumption 2010 to 2022
The monthly average of data consumed by internet users in the same period was 513.8 GB, or over half a terabyte.
|Characteristic||Data volume in zetabytes|
Facebook Statistics on Data and Usage. Facebook generates 4 petabytes of data per day—that's a million gigabytes. All that data is stored in what is known as the Hive, which contains about 300 petabytes of data.
How much information do we take in daily? ›
During our leisure time, not counting work, each of us processes 34 gigabytes, or 100,000 words, every day. The world's 21,274 television stations produce 85,000 hours of original programming every day as we watch an average of five hours of television daily, the equivalent of 20 gigabytes of audio-video images.How many exabytes are created every 2 days? ›
The second half of Schmidt's quote (which claims that 5 exabytes are created every 2 days) seemed like it would be the easier half to verify.How is data created? ›
Data comes from various sensors, cameras, satellites, log files, bio informatics, activity tracker, personal health care tracker and many other sense data resources. To make the idea more clear, consider an example of submarine. Almost every parts of submarine generate data constantly.How much of the world's data was created in the last two years? ›
Data is growing at a faster rate than ever before. 90% percent of the world's data was created in the last two years.How much big data is there? ›
Top 2022 Big Data Statistics
Around 2.5 quintillion bytes worth of data are generated each day. Big Data analytics for the healthcare industry could reach $79.23 billion by 2028. There are currently over 44 zettabytes of data in the entire digital universe.
An extraordinarily large unit of digital data, one Exabyte (EB) is equal to 1,000 Petabytes or one billion gigabytes (GB). Some technologists have estimated that all the words ever spoken by mankind would be equal to five Exabytes.How many hours does it take to use 1GB of data? ›
A 1GB data plan will allow you to browse the internet for around 12 hours, to stream 200 songs or to watch 2 hours of standard-definition video. Nowadays, the key difference between mobile phone price plans is how many gigabytes of data it comes with.How much data does social media make? ›
At Least 1200 Petabytes of Data Are Stored and Shared Using Digital Media Giants Such as Facebook, Google, Amazon, Microsoft, Etc. 4.2) 2. Snapchat Has 293 Million Users, and People Share More than 8000 Photos on Snapchat in A Second.How long would 10 GB of data last? ›
A 10GB data plan will allow you to browse the internet for around 120 hours, to stream 2,000 songs or to watch 20 hours of standard-definition video. Nowadays, the key difference between mobile phone price plans is how many gigabytes of data it comes with.Is 10 GB data enough? ›
How much is 10GB of data? According to Ofcom, the average person uses around 2.9GB of data per month, a statistic which is rising each year with the evolution of technology. That means 10GB is most likely more than enough for the average phone user.
How many GB do I need on my phone? ›
Overall, for most casual smartphone users 64GB phone memory is enough, although many people prefer to choose between 128GB and 256GB. Those who use their mobile phone to the absolute maximum should consider phones with storage of 512GB and 1TB to avoid running out of storage space and suffering with a slow phone speed.Who has the most data in the world? ›
- General Electric. GE – with its fingers in every pie from finance to aviation to power, is perfectly positioned to benefit from its championing of “The internet of things”. ...
- IBM. ...
- Amazon. ...
- Facebook. ...
- Google. ...
- Cloudera. ...
|Resolution||% of content (based on observation)||Apportioned Uploaded data / day|
|Full-HD (1080p)||19%||720 K * 0.19 * 2.5 = 340 TB|
|720p (Standard)||50%||720 K * 0.5 * 1.5 = 540 TB|
|480p||30%||720 K * 0.3 * 0.5 = 108 TB|
|Total||1074 TB ~ 1 PB|
A 3GB data plan will allow you to browse the internet for around 36 hours, to stream 600 songs or to watch 6 hours of standard-definition video. Nowadays, the key difference between mobile phone price plans is how many gigabytes of data it comes with.Is 25 GB data enough for a month? ›
With 25GB of data, you could stream audio for a very long time each month, though it's unlikely you'd find time to listen to 578 hours of music! Needless to say, you would have more than enough data to browse the internet and social media. You'd also have plenty of room to watch videos too.Is 1GB data enough for a month? ›
Ofcom's 2021 report states that phone users (on average) opt for 4.5GB of mobile data for the month. In comparison, a 1GB bundle is a fair bit below average. This is a reflection of how much data we use these days - 1GB simply isn't enough for most!How many types of data do we have? ›
There are two types of data: Qualitative and Quantitative data, which are further classified into four types data: nominal, ordinal, discrete, and Continuous.How much data can you store? ›
For anyone that's ever wondered about the world's data storage capacity, scientists have come up with a nice little number: 295 exabytes. That's 295 billion gigabytes. Doesn't sound like a lot? For some perspective, a stack of CDs containing all the world's data would stretch all the way past the moon.What is the largest amount of data storage? ›
The largest unit of information is a 'yottabyte'. Four bits in a group are called a nibble. A group of eight bits is known as a byte (B). Since these units are small, to describe data sizes, larger units are typically used, such as kilobytes (KB), megabytes (MB), gigabytes (GB) and terabytes (1TB).
How much data Facebook generated every hour? ›
Facebook revealed some big, big stats on big data to a few reporters at its HQ today, including that its system processes 2.5 billion pieces of content and 500+ terabytes of data each day. It's pulling in 2.7 billion Like actions and 300 million photos per day, and it scans roughly 105 terabytes of data each half hour.How many fake Facebook accounts are there? ›
|Characteristic||Number of removed fake accounts in millions|
Normal use of the Facebook app—browsing your News Feed and looking at photos—consumes about 1.5MB per minute.How many GB is a human brain? ›
As a number, a “petabyte” means 1024 terabytes or a million gigabytes, so the average adult human brain has the ability to store the equivalent of 2.5 million gigabytes digital memory.How much information can we take in at once? ›
There is no upper limit to how much information the brain can take in. But it can't handle too many jobs at the same time; it has to focus on one sense at a time – sight, hearing, etc.” “This is why it's dangerous to talk on the phone while driving a car. Visual impressions are suppressed.How much data can a brain hold? ›
You might have only a few gigabytes of storage space, similar to the space in an iPod or a USB flash drive. Yet neurons combine so that each one helps with many memories at a time, exponentially increasing the brain's memory storage capacity to something closer to around 2.5 petabytes (or a million gigabytes).How much data does Instagram generate per day? ›
According to recent estimates, browsing through Instagram for an hour could for instance use up 100 MB of mobile data. That doesn't seem like a lot, but if you do this every day you soon reach 3 GB per month.How much is quintillion bytes? ›
An exabyte is the equivalent of one quintillion bytes, one billion gigabytes or one million terabytes (TB). In context with other units of digital data and storage: 8 bits equals one byte. 1,024 bytes equal one kilobyte (KB)What is the value of 1 zettabyte? ›
A zettabyte is a digital unit of measurement. One zettabyte is equal to one sextillion bytes or 1021 (1,000,000,000,000,000,000,000) bytes, or, one zettabyte is equal to a trillion gigabytes.How much information do we consume daily? ›
According to a report by the University of California–San Diego, the average American consumes about 34 gigabytes of data & information every day. That estimated to be the equivalent of 100,000 words heard or read every day– or about how many words in J.R.R. Tolkien's The Hobbit (95,356 words).
How much big data is being added to our data stores every day? ›
A. The amount of data is growing exponentially. Today, our best estimates suggest that at least 2.5 quintillion bytes of data is produced every day (that's 2.5 followed by a staggering 18 zeros!).What is the value of 1 zettabyte? ›
A zettabyte is a digital unit of measurement. One zettabyte is equal to one sextillion bytes or 1021 (1,000,000,000,000,000,000,000) bytes, or, one zettabyte is equal to a trillion gigabytes.How much data does Instagram generate per day? ›
According to recent estimates, browsing through Instagram for an hour could for instance use up 100 MB of mobile data. That doesn't seem like a lot, but if you do this every day you soon reach 3 GB per month.How much data is used on the Internet? ›
Zetabytes. In 2020, the amount of data on the internet hit 64 zetabytes. A zetabyte is about a trillion gigabytes. One way to estimate the size of the Internet is to look at the amount of information created, captured, copied, and consumed on the web.How many hours does it take to use 1GB of data? ›
A 1GB data plan will allow you to browse the internet for around 12 hours, to stream 200 songs or to watch 2 hours of standard-definition video. Nowadays, the key difference between mobile phone price plans is how many gigabytes of data it comes with.How many GB is a human brain? ›
As a number, a “petabyte” means 1024 terabytes or a million gigabytes, so the average adult human brain has the ability to store the equivalent of 2.5 million gigabytes digital memory.How much new data does Facebook generate every day? ›
Facebook Statistics on Data and Usage. Facebook generates 4 petabytes of data per day—that's a million gigabytes. All that data is stored in what is known as the Hive, which contains about 300 petabytes of data.How many GB is big data? ›
“Big data” is a term relative to the available computing and storage power on the market — so in 1999, one gigabyte (1 GB) was considered big data. Today, it may consist of petabytes (1,024 terabytes) or exabytes (1,024 petabytes) of information, including billions or even trillions of records from millions of people.How much data is in the world? ›
|Characteristic||Data volume in zetabytes|
A zettabyte is a measure of storage capacity and is 2 to the 70th power bytes, also expressed as 1021 (1,000,000,000,000,000,000,000 bytes) or 1 sextillion bytes. One Zettabyte is approximately equal to a thousand Exabytes, a billion Terabytes, or atrillion Gigabytes.
How many exabytes is the internet? ›
It is all run on servers. Which means the only way to run out of space is if we cannot add anymore hardware. In 2014, Live Science estimated the limits of the internet to be 1 million exabytes. An exabyte is 1 billion billion bytes (that's 18 zeros after the 1).What is 1000 TB called? ›
Peta- means 1,000,000,000,000,000; a Petabyte is 1,000 Terabytes.How much data does social media generate? ›
Once you begin interacting, watching video content or messaging friends, this can increase to 2.6MB per minute. This means that if you spend an hour or more on social media each day, you could use up 2.7GB of data per month.Which uses more data Facebook or Instagram? ›
Facebook vs Twitter — Social media apps that use the most data.
|Social media app data usage after 30-minutes|
But here is a list of some of the highest data usage apps you'll likely have on your phone: Streaming apps such as Netflix, Stan and Foxtel Now. Social media apps such as Tik Tok, Tumblr and Instagram. GPS and ridseharing apps such as Uber, DiDi and Maps.